Over the course of his career he has led design and consulting projects for clients such as Google, Lucid Motors, Faraday Future, Red Bull, Volkswagen and many others. His bylines regularly appear in publications including Fast Company, Creative Review, AdWeek, The Drum, and Automotive World. He is a holder of several patents in the automotive design and technology space.
Paul’s best-selling book on creative culture, “How To Do Great Work Without Being An Asshole”, was published worldwide in 2019 via Laurence King and has been translated into 10 languages. His follow-up book, “Shit They Didn’t Tell You”, a how-to guide for young creatives looking to start a career in the industry, was released in August 2021. Paul is the 2023 – 2025 president of the AIGA Los Angeles.
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